When it comes to growing your business on Instagram, learning how to understand your Instagram metrics is the best place to start. But what Instagram metrics should you be tracking and measuring?

IGTV presents another opportunity for brands to expand their audiences and deepen relationships with current followers.

From following hashtags to adding them to your Instagram Stories, we’re showing you all of the new ways that you can use Instagram hashtags to help you grow your brand this year, as well as sharing helpful hashtag tips to ensure that you’re using hashtags strategically to meet your marketing goals!

Whether it’s twice a day or every 2 days, this post will help you understand the importance of posting frequency, its effect on engagement, and how it’s been impacted by the new Instagram algorithm changes:

When was the last time you updated your Instagram bio? Writing your Instagram bio is hard! You want people to quickly understand what your business is all about, but you also want to show off your personality and showcase your products, too.

Are you using all those fancy Instagram marketing techniques like contests and coupons, but they just aren’t getting you more sales. If you have less than 10K Instagram followers, then this post is for you.

Instagram marketing can be incredibly versatile, and has many possibilities and techniques for almost any audience out there, be it fashion, beauty, photography, art, modelling, nature